Graphic Designer | UX

As a contracted designer, I was brought into the company to conceptualize original ideas that brought simplicity and user-friendliness to complex design roadblocks. Upon arrival UPSY was recently acquired by their parent company which allowed my position to create wireframes, storyboards, user flows, process flows, and site maps to effectively communicate interactions and design ideas. Producing creative elements that drove traffic across all digital channels allowed me to identify gaps in current creative assets and offer recommendations for new content ideas.